There is no doubt about the fact that social media is growing more and more every single year. In fact, it is growing more and more every single day. If
you have a business and you aren’t actively engaging potential customers on social networks, you can be missing out on a lot of business. Some people argue
that you aren’t missing out on business, but one thing is for sure – you are missing out on strengthening your brand authority.
The more people see your logo, your taglines, and your business, the more they will think of you when they need you. With that being said, social media is
one of the top mediums for businesses to get their name out into the world today.
Here are 10 Social Media Marketing Seattle Tips that you need to know for 2014:
Make Sure Everything Fits
There are many changes within each of the social media platforms in terms of layout and usability, and in order for you to stay on top of everything you
need to make sure that your profiles look good! How is someone supposed to take you seriously when your images are extremely blurry or when your images
don’t even fit in the right places? For the most up to date guide on avatar sizes, banner sizes, and profile layouts make sure to check the settings tab in
any social network platform that you are on.
Share Share Share
Who says that you can’t recycle your own content? Most people do, and it’s a great way to ensure that everyone that follows you sees your posts. Your Social Media Marketing in Seattle should be re-purposed.
No one likes the guy who hashtags ever other word, so don’t be him! Hashtags are great, but learn how to use them sparingly and when necessary.
Keep It Simple
Don’t overcomplicate your posts! People come to social networks for light reading, not for scholarly articles that can only be read by college professors.
Use [Unique] Images
It’s simple – images increase click throughs. It’s helpful to add an image to compliment a certain post, or to design a graphic for a specific tweet.
Obviously you don’t want every single post of yours to be accompanied with an image, but make sure to add them in more often that not.
Give Out Digital Handshakes
What do we mean when we say digital handshake? Well, this can be a retweet, favorite, reblog, like, or share. Anytime you are sharing someone else’s
content on your social network, you are essentially showing them respect. When you give respect, you get respect. So, make sure to give out your digital
handshakes and soon you will be noticing them coming back to you.
People don’t appreciate wishy-washy activity. If you’re active on a social network, be consistently active. If you aren’t, then stop pretending. As harsh
as this sounds, it’s true! People took their time to follow you, so make sure that you return the favor by being alive on the social network.
Don’t Beg For Followers
Messaging people begging for them to follow you or give your business a rating is comparable to the guy who is begging a girl to go on a date with him. At
the end of the day, it doesn’t look attractive or professional and you are going to lose a customer.
Connect Your Accounts
Chances are, if someone enjoys what you post about on one social network, they will want to follow you on other social networks. It’s important to make
sure that all of your networks are connected so that people can find you easily when they need to.
Posting the same things as everyone else is posting doesn’t make you unique. If you can find a way to be unique on your social networks in 2014, you will
see a lot of benefits. If you have any other questions about Social Media Marketing in Seattle, contact our Seattle Marketing Firm today!