Marketing Top Trends for Mortgage Companies in 2026
Mortgage marketing is evolving faster than ever. In 2026, lenders must adapt to new digital behaviors, advanced technology, and rising consumer expectations. From mortgage website development and AI-driven personalization to local SEO and smarter lead generation funnels, this guide explores the top marketing trends mortgage companies must embrace to stay competitive. Learn how lenders in Seattle, Bellevue, Bellingham, Renton, Tacoma, and across the U.S. can grow applications, build trust, and improve conversion rates with the right marketing strategy.